A Walk in the Park

This multi media campaign for Sustain Charlotte is designed to inspire the community to enjoy the local greenways. The project showcases a tri-fold brochure, three posters, and accompanying social media posts. The brochure invites the reader to scan the QR code to view a digital map. The full campaign encompasses many platforms to access a broader audience. The photography highlights the beauty of the parks and connects the viewer to the outdoor experience.